Choose a niche to focus on.
This method is so much easier than the micro niche method, because it doesn’t involve hours upon hours of researching products, affiliate networks, and keyword tools. You just pick a niche and go.
Okay, so it does involve SOME research, but the research is faster and easier using this method, and using a few free tools you can complete this in an hour or less in most cases. The first thing to do is figure out a niche that has voracious buyers but NOT a ton of competition. This is the toughest part, because most markets with voracious buyers are insanely competitive. (Some competition is good, but too much competition makes your job much harder.)
Golf, for example, is a popular niche for internet marketers to get into. This is especially true for beginners. Yes, golfers do tend to have excess income to spend. Yes, they do tend to spend a good chunk of that excess income on their on their hobby. But because pretty much everyone knows this, competition is ridiculous. There are just too many established golf websites for the average marketer to compete.
Is it possible to compete? Absolutely. But unless you are extremely good at marketing and/or have a huge budget for advertising and content creation, you’re not likely to make a whole lot of headway in this niche. It’s just far too over-saturated. A great idea is focusing on a broad interest group rather than a more competitive niche. Take a look at DIYReady.com (http://www.diyready.com), for example.
They have a niche—DIY—but it’s broad enough that they have a huge number of topics they can focus on within the DIY spectrum, which also gives them a broader range of products they can promote. Because there are so many individual topics under the DIY umbrella, virtually anyone can compete in this particular niche.
People who enjoy this type of content typically frequent multiple DIY websites, and those users are easy to access because they are prevalent on Pinterest and other social websites. This is the type of niche you should try to locate. You want something broad—but not too broad—with voracious buyers and fans that are easy to locate.
Some examples include:
DIY, crafts, home improvement, gardening, etc.
Prepping, survival, outdoor skills
Model building (cars, ships, airplanes, etc.)
Pets (specific breeds, or types)